Exclusive: Cubs release rejected ‘Baseball is Better’ slogans
Sources say the Cubs’ 2012 “Baseball is better” ad campaign is off to a rocky start. New York-based ad agency The Brooklyn Brothers is orchestrating the campaign, but based on the rejected slogans obtained by The Heckler, it may not last long.
Approximately 4,000 pitchers and catchers report to Cubs spring training
Making good on his vow to deepen the Cubs pitching staff, General Manger Jed Hoyer welcomed approximately 4,000 pitchers and catchers to Mesa this weekend.
Cubs change official World Series drought number to 10 [to the power of 2]...
Heading into the 2012 season, the Cubs organization has informed all local and national media outlets that the official number for the longest drought in sports history has again changed. It hasn’t been the addition of one more year this time – it is an entirely new formula.
Jed Hoyer discovers Junior Lake and other prospects are not actual people
“We couldn’t find [infield prospect] Junior Lake after he didn’t report to Arizona,” said Hoyer. “So we made a few calls to the Dominican. All we could determine about Lake was that several college students vouched for the parties there.”
Cespedes signed with A’s because he thought he’d get to work for Brad Pitt
Earlier this week, the Oakland A's swooped in and basically stole coveted Cuban sensation OF Yoenis Cespedes, who accepted a four-year, $36 million deal. Of the teams apparently interested in signing him (the Cubs, White Sox, Marlins and Tigers among them) the Athletics were the surprise winner.
After consulting Bill James’ Cocoa-Endorphin Index, Theo gets wife 4.752 ounces of chocolate for...
Cubs President Theo Epstein's reliance on statistics extends far beyond the baseball field, as evidenced by the gift he purchased for his wife on Valentine's Day: 4.752 ounces of chocolate.






